Once you’ve registered as a seller on the Government e-Marketplace (GeM) portal, the next crucial step is to create your product or service catalogue. Without this, buyers can’t view or purchase your offerings.
In this guide, we’ll walk you through the step-by-step process to create catalogues on the GeM portal, including helpful tips to improve your visibility and sales.
📦 What is a Catalogue on GeM?
A catalogue on GeM is a listing of your products or services, complete with specifications, pricing, delivery timelines, and images. It’s like your digital storefront for government buyers.
🛠 Prerequisites Before Creating a Catalogue
Before you begin, make sure:
- You are a registered seller on the GeM portal.
- Your profile is 100% complete with verified documents.
- You have a clear understanding of your product specifications, images, pricing, and warranty terms.
✅ Steps to Create a Catalogue on GeM Portal
Step 1: Log in to Your GeM Account
- Go to https://gem.gov.in
- Click on “Login” → “Seller Login”
- Enter your credentials and OTP
Step 2: Access the Seller Dashboard
Once logged in, you’ll land on your Seller Dashboard. This dashboard shows your account overview, orders, bid opportunities, and catalogue management options.
Step 3: Click on “Add New Offering”
Under Catalogue Management, select “Add New Offering”. You’ll now be able to choose between:
- Products or
- Services
Choose based on what you’re offering.
Step 4: Choose the Right Category
Search and select the most appropriate category for your product/service. Categories are pre-defined by GeM, so pick the one that best matches your item.
📌 Tip: If your category isn’t listed, you can raise a request for a new category through the portal.
Step 5: Fill in Product/Service Specifications
Input all required details, such as:
- Product name and description
- Brand (if applicable)
- Model number (if applicable)
- Technical specifications
- Warranty/Guarantee
- Delivery terms (time, location, shipping method)
- Price (exclusive of GST)
Step 6: Upload Product Images
Upload high-quality images of your product. Make sure:
- Background is white or light
- Product is clearly visible
- Image format is JPG/PNG and size is under 2MB
⚠️ Avoid using watermarked or promotional images.
Step 7: Set Pricing and Terms
Enter:
- Price (GeM discourages overpricing; benchmark with market rates)
- GST percentage
- Delivery time (typically in days)
- Installation or service terms, if applicable
Step 8: Submit for Approval
Once all fields are filled, click “Submit”. Your catalogue entry will be reviewed by the GeM team for compliance.
Step 9: Approval and Live Listing
After approval, your product or service will be live on the GeM portal, visible to thousands of government buyers.
🎯 Tips to Improve Catalogue Visibility
- Use clear and keyword-rich product titles
- Match specs exactly to category requirements
- Keep pricing competitive
- Respond quickly to buyer queries
- Update your listings regularly
🚫 Common Catalogue Rejection Reasons
- Incorrect category selection
- Incomplete or vague specifications
- Poor image quality
- Overpricing compared to market rates
- Duplicate or misleading entries
Final Words
Creating an accurate and appealing catalogue is essential for success on the GeM portal. It ensures your products/services appear in search results and attract government buyers. Follow the steps above carefully to avoid delays and maximize your visibility.
🛠 Need Help?
If you’re facing issues creating your catalogue or getting approvals, feel free to reach out for support or comment below. We’re here to help!
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